On October 19, under the guidance of the circulation industry promotion center of the Ministry of Commerce and sponsored by the retail circle, an 18-industry association and 29-media-supported conference of Chinese retail circle and 2023 fresh food retail summit was successfully held in Xuzhou, China. With the theme of“Fresh produce wins, channel is King”, the conference focuses on digital agricul...
To improve the competitiveness of physical stores and give customers a reason to shop in the store, you can start with the small details of the store layout. Retail shelf dividers is aimed at the current situation where the top products of traditional freezers and display racks are relatively high and difficult to access, and the bottom layer can be easily accessed by bending down. Spring loaded d...
When OFL was founded, we decided to establish it because we saw that domestic supermarkets and convenience stores lacked details in picking up goods. The retail industry needs to pay attention to details, and retail people need to keep pace with the times, and micro-innovation must be a top priority. In 2015, OFL got to know Linkshop. As a rising star of retail equipment suppliers, although its pr...
Super Market Shelf Fridge is easy to install and is mainly used in shelves or freezers. It is placed on the shelf and separated by partitions. Let the slide be at a tiltable angle of 3°-6°, and the product can slide to the front using its own gravity. Use front baffles to stop items from falling. Even if the angle of the shelf cannot be adjusted, the angle of the OFL roller shelf can allow p...
Supermarket shelves are widely used by retail companies or supermarket chains as freestanding fixtures for displaying merchandise, helping to maximize space and improve shelf visibility and lighting to induce purchases. The placement of goods on the shelves in the aisle is very particular, such as the placement of goods and the visibility of lighting. These are the functions that supermarkets must...
The location of a product in a shop can make a crucial difference to its sales. Manufacturers are no longer content merely to book an order with the retailer. They train their salesmen to ensure that their product is on display with maximum visibility to the shopper. Visual display of merchandise is an important part of in-store marketing. Package design and goods presentation is important. Big ma...
I don’t know if you have noticed that the freezer showcases in supermarkets are all in the deepest part. Why is this? It's actually part of their strategy to guide customers into a deliberate shopping strategy. By placing the beverage area deep enough to allow customers to walk past as many other products as possible, doing so increases the likelihood that the customer will purchase other items an...
What may look to a retailer like a poorly performing stock item could be a success waiting to be discovered. It can sometimes take many tries to find where a stock item works best in a retail business. There are many different ways to display retail items and it is important to take time to experiment and find the best way for each category of items in a retail shop. It is equally important to not...
As a food or drink start up, you'll put everything you've got (and sometimes a bit more) into creating the best product possible. There's nothing more satisfying than seeing someone pick it up from a retail shelf, try it, and want it again and again. But how to sell your best products to retailers and consumers? This is the question of how to market a food or beverage product to the target audienc...
Appropriately making changes to the product display, and how to make changes to the product display requires a complete solution. There are many things that go wrong that can lead to customer churn, including: 1. Wrong store layout 2. Changes in customer groups 3. The environment or physical area of the store area changes 4. Changes in raw materials How to proceed with the changes you need to do F...
One of the keys to getting ahead of the competition in the retail industry is to provide all the shopping needs of the customers. In retail merchandising, the concept of "out of sight, out of mind" applies. When customers see the item in the product display shelf, they will most likely buy the product. They seldom ask whether a product is available or not. With the increasing need of the consumers...
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